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Consulting Services

tvstrategies provides custom research, category analysis and support for the conceptualization, definition and execution of business and product initiatives.


Areas of Consultation


  1. Strategic consultation: business, go-to-market and product strategy consulting for suppliers involved in the interactive television, digital media content delivery and broadband networking fields; to help them address the needs of broadband service providers

  2. Intellectual Property: Review and analysis of patent claims

  3. Business Development and Marketing: Identification of and recommendations toward business and technical partnerships and collaborations, marketing programs, product/service launches and revenue-sustainment initiatives.

  4. Service-definition: business modeling, technology selection and market requirements development to help broadband service providers define new business initiatives, protect existing revenue and respond to competition by adding TV-based interactive services to their existing service line-up

  5. Product life-cycle management: Development of business and functional requirements, functional specifications and product roadmaps that differentiate the client from its competitors


Workshops and Seminars


Hire tvstrategies to do an educational seminar or a workshop.  It’s a great way to get acquainted


  1. See “Workshops” for a listing and descriptions

  2. tvstrategies will custom-tailor its workshops to address individualized situations

Leadership and Facilitation


tvstrategies can lead or catalyze business initiatives, including:

  1. Conceptualization of initiatives through close collaboration with company directors, executives, managers and functional team members

  2. Leadership and support that define and facilitate the delivery of a differentiated product or service

  3. Execution: Identification, establishment and nurturing of inter-company technology, product development and marketing partnerships


The Consulting Relationship


tvstrategies provides flexibility in the relationship with the client:

  1. Time-based: hourly, daily, weekly

  2. On a workshop basis (See “Workshops”)

  3. On a Project basis: tvstrategies and the client work together to carefully define the outcome, deliverables, schedules, processes and contractual relationship before beginning

  4. Via Retainer: tvstrategies can work with clients on an advisory or as-needed basis.  Also suitable for ongoing engagements.

  5. Directly with tvstrategies or via one of its partners.